Clarity at the Inflection Point.
Whether you’re stuck at a growth plateau, scaling fast without a solid foundation, or gearing up for a high-stakes pitch, we bring the perspective and positioning to move you forward.
When you’re ready to grow…
but need the right strategy, story, or path forward.
Most of our clients aren’t stuck. They’re at a moment of change.
You might be refining your value story, entering a new market, or trying to close bigger, more strategic deals. The path is there. But it’s not always visible from the inside.
That’s where we come in.
We help creative companies and founders sharpen their positioning, realign with the market, and activate the next phase of growth, whether that’s in the form of a strategic sprint, embedded partnership, or high-stakes project. Sometimes it’s the message. Sometimes it’s the model. Sometimes it’s the moment itself.
And it always leads to forward motion.
Three Ways to Work Together
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For established companies stuck at a growth plateau
When the market has moved but your positioning hasn’t.
You’ve built a strong reputation. The team is talented. The work is solid. But something’s not clicking… and you can’t quite see why.
It’s not broken. It’s misaligned.
I help companies like yours reposition their value, sharpen their message, and re-enter the market with a story that lands and a strategy that converts.
Format:
6–8 week Sprint engagement
Strategic audit, value prop refinement, messaging clarity
Optional ongoing advisory after alignment
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You’ve raised a round, hired a smart team, and have a product that works but your positioning, marketing, and growth roadmap aren’t fully formed.
I come in as a fractional partner to help you clarify your go-to-market story, build your marketing infrastructure, and prepare for what’s next - from seed round to real revenue.
Format:
Embedded Strategic Partner or Fractional CMO
Marketing team buildout, GTM strategy, investor narrative
Flexible equity + retainer structure
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For high-stakes projects with no room for missteps
These are the moments that need to land. Whether it’s a must-win pitch, a new product launch, a board presentation, or a strategic shift, I come in as a senior partner to help you get it right.
This is focused, project-based support built for speed, clarity, and results.
Format:
Project-based (3 to 6 weeks)
• Strategic overlays for live projects
• High-stakes pitch strategy
• Sales and investor decks
• Messaging frameworks and narrative development
• Go-to-market planning
Often alongside internal leadership or agency teams
the people we help most
We partner with teams who aren’t starting over, they’re leveling up. They’ve built something meaningful. Now they’re ready to reframe, refocus, and take the next leap.
We typically work with:
Agency founders navigating growth, reinvention, or new offerings
Creative company CEOs whose value story needs to evolve
Startups moving from early traction to market readiness
Marketing leads looking to sharpen their positioning or pitch
Biz dev teams trying to close smarter, not louder
Founders seeking a strategic thought partner, not just a slide deck
A Community for What’s Next
For creative leaders navigating change and rethinking what their next chapter could be.
RE:FRAME is a gathering place for creative professionals navigating inflection points.
Whether you’re rethinking your path, sensing a shift in the market, or looking to reconnect with meaningful work, this is a space for honest conversation and forward motion.
Through private gatherings, curated intros, and a monthly industry briefing, RE:FRAME helps you stay connected to what (and who) matters most.
This isn’t a coaching funnel. It’s not a job board. It’s an intentional space to stay relevant, reengage your network, and uncover what’s next.
How to Get Involved:
Read the Briefing: A monthly dispatch tracking career moves, market shifts, and emerging trends
Get Light-Touch Intros: Quietly opt in for curated peer intros based on shared goals and timing
Join a Gathering: Small, curated events designed to drive conversation and unlock traction
We help creative businesses find clarity at the moments that matter most.
I’m Steve Kazanjian, and I’ve spent over two decades leading strategy, creative, and growth across entertainment, media, and brand ecosystems.
I’ve spent over two decades leading strategy, creative, and growth across entertainment, media, and brand ecosystems.
I’ve been the President & CEO of a global industry association. I’ve led creative teams at a Fortune 500. I’ve helped agencies reinvent themselves, startups build from scratch, and founders sharpen their story when it mattered most.
What ties it all together?
Clarity. Context. And a bias toward momentum.
I’m not here to run your business.
I’m here to help you get it moving again with sharper strategy, stronger positioning, and the confidence to step into what’s next.
Previous Roles Include:
President & CEO, Promax (Global Entertainment Marketing Association)
VP of Global Creative, MWV (Fortune 500 CPG & packaging)
Strategic advisor to creative agencies, content studios, and funded startups
Co-founder & partner in several venture-backed creative and tech initiatives
Let’s Find Your Next Move
Whether you’re stuck, scaling, or standing at a crossroads, you don’t have to figure it out alone.
We work with creative leaders to find clarity, unlock momentum, and step confidently into what’s next.